Gaucho Group Holdings Gaucho – Buenos Aires Luxury Leather Goods, Fashion, Accessories and Home Decor Brand Announces Collaboration with Digital Signage Platform, Apollo Art

The first bespoke experiential gallery of its kind to be displayed in Gaucho’s flagship store in the United States

MIAMI, FL/ACCESSWIRE/June 30, 2022/ Gaucho Group Holdings, Inc. (NASDAQ:VINO), a company that includes a growing collection of e-commerce platforms with a focus on fine wines, luxury real estate, and leather goods and accessories, today announced its luxury leather goods and accessories brand Gaucho – Buenos Aires has engaged Apollo Art to provide digital signage experiences for its Miami, Florida flagship store, slated to open in July 2022.

Apollo is changing the way the world experiences art and its exclusive ecosystem includes a native app, an extensive library of artwork, and a comprehensive marketplace to buy digital art, NFTs, and physical art with concierge advice. This unique platform allows the discovery and acquisition of works of art from creators around the world. By making fine art accessible to everyone, Apollo opens the market to new audiences and creates opportunities to connect artists with a new generation of customers. Gaucho’s collaboration with Apollo Art is expected to include the presentation of Apollo Premier, an ongoing mix of NFT and physical artwork commercialized by Apollo Art, as well as unique Gaucho-branded content.

“At a time when the world needs the healing and connective properties of art more than ever, Apollo Art is thrilled to bring the power and inspiration of art to Gaucho audiences, creating the experience of gallery for every person and in every exhibition,” says Apollo Art Founder and CEO Michael Miller. “Gaucho is a perfect fit for the Apollo Art experience.”

“We are thrilled to be embracing the latest technology and being able to display NFTs and other artwork in our Gaucho – Buenos Aires store,” said Scott Mathis, Managing Director of Gaucho Group Holdings, Inc. “While As we approach the debut of our flagship store in the Miami Design District this summer, we are excited to see all the elements of design, display and experience come together in these final days.

About Apollon Art

Apollo Art is the global leader in the digital art renaissance, bringing the emotional and restorative power of art to travel, the office, home, and every exhibition. Apollo Art’s proprietary platform builds the world’s largest art gallery through an easy-to-use app that lets you play personalized art playlists anywhere, anytime with display enabled and a comprehensive marketplace that provides access to NFTs, digital and physical art works with concierge service and consultation.

About Gaucho – Buenos Aires

Gaucho – Buenos Aires is a fashion brand inspired by our modern interpretation of the inimitable spirit of the gauchos, those Argentinian wanderers and adventurers who embraced life with boldness and confidence. Gaucho – Buenos Aires leather goods, accessories and ready-to-wear are designed for dynamic global citizens who live authentically and freely and explore the modern world with passion and curiosity. Our styles are made to last, with timeless essentials and an unparalleled dedication to quality. Each handcrafted piece combines Argentinian heritage – with its handcrafted skills passed down through generations and the finest local materials – with a modern, cosmopolitan style, designed to fit your life. The result is unique, unforgettable and authentically individual pieces – the best designer brand in Buenos Aires. Gaucho – Buenos Aires is part of Gaucho Group Holdings, Inc. (gauchoholdings.com), which creates luxury experiences, properties and products to celebrate Argentina’s dynamic and distinctive lifestyle. For more information, visit www.gaucho.com

About Gaucho Group Holdings, Inc.

For more than ten years, the mission of Gaucho Group Holdings, Inc. (gauchoholdings.com) has been to seek out and develop opportunities in Argentina’s undervalued luxury and consumer real estate market. Our company has positioned itself to take advantage of the continued and rapid growth of global e-commerce across multiple market sectors, with the goal of becoming a leader in diversified luxury goods and experiences across lifestyle industries and sought-after retail landscapes. With a focus on fine wines (algodonfinewines.com & algodonwines.com.ar), hospitality (algodonhotels.com) and luxury real estate (algodonwineestates.com) associated with our exclusive Algodon brand, as well as leather goods, ready-to-wear and accessories from the fashion brand Gaucho – Buenos Aires™ (gaucho.com), these are the luxury brands in which Argentina finds its contemporary expression.

Caution Regarding Forward-Looking Statements

The information in this press release includes “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact , included herein with respect to, among other things, planned capital expenditures, future cash flows and borrowings, the search for potential acquisition opportunities, our financial condition, our business strategy and other plans and objectives for future transactions, are forward-looking statements. Although we believe that the expectations reflected in these forward-looking statements are reasonable, they involve certain assumptions, risks and uncertainties and are not (and should not be taken as) guarantees of future performance. Refer to our risk factors set out in our reports filed with Edgar. The Company disclaims any obligation to update any forward-looking statements made herein.

Media Relations:

Gaucho Group Holdings, Inc.
Rick Stear
Marketing Director
212.739.7669
[email protected]

Investor Relations:

John McNamara
917-658-2602
[email protected]

THE SOURCE: Gaucho Group Holdings, Inc.

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